10/06/01 17:14:15
In March, popular Spanish fast-fashion brand Zara(operated in Japan by Zara Japan Corp.)opened an outlet at Toub department store in Ikebukuro.
Although it is a relatively small branch, it has seen repeat visits by younger customers, thereby creating a ripple effect for the surrounding shops.
The prime urban locations of leading department stores are proving appealing to retailers that have traditionally specialized in selling apparel in suburban areas.
Outlets in city centers offer the chance for retailers to enhance their brand recognition while also making their goods more accessible to major train stations.
長めですがよろしくお願いします。